If Patek is a diplomat and AP is an architect, Roger Dubuis is the guy who shows up in a Lamborghini with the doors up and a twin-tourbillon
movement on the wrist.
This isn’t traditional Swiss watchmaking. It’s Geneva Seal-level mechanics wrapped in sci-fi skeletons, carbon fiber barrels, and case sizes that
double as conversation starters. You don’t buy Roger Dubuis to blend in — you buy it because no other haute horology brand builds like this, wears
like this, or looks remotely like this.
Roger Dubuis (the man) was a watchmaker at Patek Philippe for decades, specializing in complications and service. In 1995, he launched his own
brand with the help of designer Carlos Dias, and together they created a company that would do the unthinkable:
Today, Roger Dubuis is part of the Richemont Group, but still operates its own fully integrated manufacture in Geneva — one of the few brands
producing every Geneva Seal component in-house.
Every Roger Dubuis movement is Geneva Seal certified, which means top-tier finishing standards on every visible component — polished angles,
chamfered bridges, mirror-finished screw heads, all done by hand.
If you’re into tech-forward design, mechanical transparency, and modern complication architecture, Roger Dubuis belongs in your box.
Under current creative direction, Roger Dubuis leans hard into motorsport-meets-watchmaking:
These aren’t conservatively finished watches. They’re bold, technical showcases for a collector who’s bored with round cases and conservative dials.
Roger Dubuis is one of the only brands that can flex as hard as Richard Mille — and still bring the Geneva Seal to the party.
I’ve sold Skeleton Double Tourbillons that wear like wrist-mounted engines. I’ve handled Excalibur Spiders that look like a concept car crashed into a
cathedral and left a tourbillon behind.
They’re not cheap. They’re not subtle. But they’re not trying to be.
These are for collectors who’ve already got the Sub, the Speedy, and the AP — and now want something that’ll actually feel fun again.
If you want to wear real high horology without going full cardigan, Roger Dubuis is the brand that proves mechanical mastery doesn’t have to
be quiet.
Delray Watch frequently sources Roger Dubuis watches — especially Excalibur Skeleton, Spider, and legacy Hommage or Pulsion models.
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