If Rolex and Patagonia had a low-key, Texas-born cousin — it’d be Seaholm.
This is a brand built for real-world adventure: hiking, diving, fly-fishing, maybe crashing through the brush in a dusty Land Cruiser. The vibe is
outdoorsman-meets-engineer. Understated. Overbuilt. And proudly American in attitude, if not movement origin.
Seaholm Automatic was founded in Austin, Texas by Todd Adams — a former YETI marketing exec and lifelong outdoorsman who wanted a
mechanical watch that could take a beating without babying… and didn’t cost five figures.
The brand launched in 2016, with the goal of building rugged, classic-looking tool watches that could handle everything from water to altitude to blunt
trauma. Tested to meet ISO standards, pressure-tested in Germany, and actually worn in the field — not just on LinkedIn profile pics.
Think: tool watch with trail cred.
Seaholm watches are function-first — but still clean and wearable. They don’t try to reinvent the wheel. They just build one that rolls over rocks.
Key models include:
All models feature shock resistance, anti-magnetic shielding, and tested impact tolerance that exceeds typical Swiss desk-diver standards.
Sapphire crystal. Screw-down crown. The specs check out.
Because it’s built for people who do more than just talk about adventure.
You won’t find crazy complications, skeletonized dials, or five-digit pricing here. You’ll find honest, automatic watches that were designed to be used
— in the mud, on the water, or during a backcountry elk hunt.
And for a brand that’s still relatively under the radar, the quality-per-dollar is excellent. Especially for a U.S.-based company sourcing from top Swiss
component makers and finishing assembly and testing with serious standards.
Seaholm’s catalog remains tight — Offshore, Rover, and Clark remain the core lines, with occasional limited editions or dial/color variants.
Everything is sold direct-to-consumer via their site, with the occasional field team collaboration or outdoor ambassador partnership (think fly-fishing
guides and expedition photographers).
Pre-owned pieces are rare but growing — and they tend to get scooped up fast when they surface.
I like Seaholm. It’s not trying to impress Geneva. It’s trying to survive Big Bend.
I’ve had one or two come through the shop, and both felt overbuilt in a good way. Clean lines, no nonsense, and the kind of spec sheet you’d expect
from someone who’s used a watch to hammer tent stakes.
If you’re the kind of guy who actually uses your gear — and you want a mechanical that won’t complain — Seaholm is a legit pick.
Delray Watch is always on the lookout for unique Seaholm watches — especially Offshore and Rover models.
If you have a Seaholm watch you’re ready to sell or trade – reach out. We’re always buying.
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