Giuliano Mazzuoli isn’t your typical watchmaker. He’s a Florentine designer who looked at a tire gauge, a coffee press, and a drafting pen — and saw watches. And somehow? It works.
This is Italian industrial design meets Swiss mechanics — bold cases, unusual proportions, and real design DNA. If you like your watches with a little weirdness and a lot of
personality, you’re in the right place.
Giuliano Mazzuoli started his career as a graphic designer and product developer, working in Tuscany on everything from notebooks to pens. In the early 2000s
he turned his creative energy to horology — and did it his way.
His first piece, the Manometro, launched in 2004. Inspired by a tire pressure gauge, it featured a cylindrical case, side crown at 2 o’clock, and a dial that was all about
readability and proportion. No lugs. No subdials. No fluff.
From there, the brand expanded into other bold forms — still proudly Italian in inspiration, but powered by Swiss movements and made in small batches.
Mazzuoli watches are conversation starters — and they’ve got real design chops.
Standout models include:
Movements are typically ETA-based Swiss automatics or Soprod calibers, and finishing is clean, even if it’s not haute horology. These are design objects first, and that’s the point.
Because it’s one of the few brands that actually delivers originality — and doesn’t pretend to be something it’s not.
Mazzuoli watches aren’t vintage reissues. They’re not chasing hype. They’re honest design pieces, with inspiration that makes sense, proportions that feel intentional
and a very specific kind of wrist presence.
It’s the rare case where form-first doesn’t mean function suffers — these wear well, read clean, and feel solid.
Mazzuoli still produces watches in small batches, and you’ll find:
Pre-owned examples are relatively rare — but they pop up, especially in Europe and on enthusiast forums.
Giuliano Mazzuoli is cool in a way most brands aren’t. The Manometro isn’t pretending to be a dive watch or a pilot watch or anything else — it’s just a clean
bold object that tells time and makes a statement.
I’ve handled a few — and every time, someone in the room says, “Wait, what’s that?” That’s a good sign.
If you appreciate Italian design, modern architecture, or watches that don’t play by anyone else’s rules? Mazzuoli should be on your radar.
Delray Watch is always on the lookout for unique Giuliano Mazzuoli watches — especially Manometro, Contagiri, and Transmissione Meccanica models.
If you have a Mazzuoli watch you’re ready to sell or trade – reach out. We’re always buying.
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